Better Tools,
Better Wineries

Running a winery today means juggling more systems, more channels, and more guest expectations than ever before. 

Better Tools, Better Wineries is a practical educational email series from OrderPort designed to help winery teams unlock the full potential of their technology and create smoother, more profitable direct-to-consumer operations.

Each installment explores a specific capability inside the OrderPort platform and shows how wineries are using it to build stronger systems, improve guest experiences, and drive sustainable growth.

 What You'll Learn

 Across the series, we’ll break down the tools that help wineries operate with more clarity, control, and confidence. 

Modern Wine Club Management

Learn how flexible club structures, smart billing, and better member tools can reduce churn and create a stronger long-term club community.

Smarter Customer Data

Discover how centralized CRM tools help wineries capture meaningful guest insights and turn everyday interactions into lasting relationships.

Seamless eCommerce Experiences

Explore how integrated online storefronts connect directly with your inventory, club management, and customer profiles.

Reservations & Hospitality Tools

See how modern reservation systems support tasting room flow, staff visibility, and personalized guest experiences.

Streamline Payments & Financial

Learn how integrated payment processing, automated compliance checks, and clear financial reporting reduce manual reconciliation, simplify audits, and give your team a reliable view of every transaction. 

Reporting That Drives Decisions

Understand how better reporting tools help wineries move from guesswork to confident, data-driven decisions.

Our Tools

Make Your Business Better

MarW1

We are seeing that too many wineries are still managing reservations in one system, POS in another, and guest data somewhere else entirely. The result? Missed insights, manual work, and a guest experience that feels disconnected.

Better tools do more than save time. They protect profit and elevate every guest interaction from the first click to the final pour. We are sharing some tools that help you create seamless experiences for your guests!

Download Guide
Watch Video

MarW2 (1)

If you have worked with a traditional payment processor, you may have encountered the dreaded PCI compliance survey—often more than 100 pages of technical questions. Even after completing them, many wineries are still charged monthly PCI program fees. It is confusing, time-consuming, and frustrating for teams who should be focused on hospitality and sales.

With OrderPort Payments, PCI compliance is covered—no paperwork and no PCI fees.

Download Guide!

MarW3

You may already be familiar with trying to track website performance or get your wines to appear on Google. For many wineries, this process can feel technical, time-consuming, and difficult to manage without a dedicated marketing team.

OrderPort simplifies the integration with Google Tag Manager and Google Merchant Center, helping you turn your website into a more powerful sales and marketing tool.

Tag Manager Guide
Merchant Center Guide

AprW1 (1)

Turn your winery’s data into clear, actionable insights with powerful, real time reporting. Use clickable graphs and dynamic dashboards to quickly explore performance, trends, and guest behavior.

With My Reports, you can create and save custom reports for easy access to the metrics that matter most. Spend less time rebuilding reports and more time making confident, data driven decisions. 

Watch Video
Reports Dashboard Guide
My Reports Guide

AprW2

POS Club Management Tools, designed to help your team manage club members seamlessly right from the tasting room. Staff can update orders in real time, capture notes and contacts, handle swaps, update payment details, and access full customer insights without relying on follow-up.

The result is time saved, fewer errors, and a more personalized experience that drives stronger member satisfaction and retention.

Watch Video

AprW3 (4)

Tasting rooms need fast, reliable checkout, but outdated card readers and expensive hardware still create daily friction. With OrderPort Payments powered by Stripe, you get dependable, best-in-class readers for just $59 with no monthly fees, reducing failed transactions and keeping lines moving. The result is faster service, fewer interruptions, and a smoother guest experience at every checkout. 

Learn More

AprW4

We’re excited to introduce Left Coast Marketing & Design and BottleShots.ai, two partners helping wineries modernize their brand, digital presence, and product imagery through strategic marketing, web design, content creation, and high-quality digital bottle shots. Together, they help wineries create a more consistent, professional customer experience while saving time, improving visual presentation, and strengthening online conversion opportunities. 

Learn More

AprW4 (1)

OrderPort Case Club helps wineries turn everyday tasting room purchases into long term customer relationships without the friction of traditional club signups. Guests can be automatically enrolled when they purchase a case, receiving a year of benefits and discounts with no recurring shipments or card on file required, while OrderPort tracks renewals and alerts staff and customers before memberships expire. It’s a flexible way to increase club participation, encourage repeat purchases, and grow loyalty with just a name and email at checkout. 

Learn More

AprW4 (2)

When tech hiccups happen in the middle of a busy tasting room day, you need help - fast. That's why we built the OrderPort Help Desk. Submit tickets, track updates, and chat directly with our support team, all from one place. Plus, our team is just a call away, 7 days a week.

Less downtime. More wine time.

Learn More

MayW2

Wineries have more customer data than ever, but turning that data into meaningful retention insights is what drives long term growth. In this session, we explore the key retention metrics every winery should track, from wine club activity and cancellation trends to re engagement opportunities and customer loyalty behavior.

Learn how OrderPort Reporting helps wineries make smarter decisions with real time visibility into the customers and club members that matter most.

Watch Video

WISE Academy

We are excited to highlight our partner, WISE Academy!

WISE Academy helps winery teams strengthen hospitality, sales conversations, customer engagement, and tasting room confidence through wine industry specific education and training.

Because better guest experiences do not happen by accident. They happen when your team feels prepared, knowledgeable, and confident in every interaction.

Explore WISE

MayW3 (4)

Wineries rely on fast, reliable printing every day, from tasting room receipts to kitchen and bar tickets. When printers disconnect, lag, or fail during service, it can quickly slow down operations and impact the guest experience.

OrderPort supports CloudPRNT-enabled printers designed to provide more stable, reliable communication between your POS and printers across your winery or restaurant environment.  

Watch Video

MayW4 (2)

Many traditional processors charge different rates depending on the card brand, rewards level, transaction type, and a variety of other factors. This often makes it difficult to understand your true effective rate. 

With OrderPort Payments, pricing is straightforward. Most card types are processed at the same rate, making it easier to understand your costs and forecast expenses. 

Learn More

MayW4 (5)

Small updates can have a big impact. Learn practical ways to improve discoverability, simplify shopping, and increase online sales using the tools already available in OrderPort.

Plus, explore features that help create a more engaging customer experience and encourage larger purchases.

Learn More

Notification headerfooter

Make every customer touchpoint feel unmistakably yours. With Notification Themes in the OrderPort Marketing Module, you can customize headers and footers across automated emails, from order confirmations and club notifications to events and account updates.

Create a polished, consistent brand experience without adding extra work to your day.

Watch Video

SMS

Reach customers where they are already paying attention. RedChirp integrates with OrderPort to help wineries use SMS for timely, personalized communication, from wine club reminders and event promotions to special releases and targeted offers.

Turn your customer data into more relevant conversations and stronger engagement. 

Explore RedChirp

sales tax

Take some of the complexity out of managing sales tax as your DTC business grows. The Sales Tax & Licenses module in OrderPort keeps tax rates current, manages state shipping licenses, and supports state-specific requirements.

Spend less time tracking changes manually and more time focused on your winery.

Watch Video

WURK

Great hospitality starts with giving your team the right tools to succeed. Würk helps wineries simplify hiring, onboarding, scheduling, payroll, and compliance in one connected workforce platform.

Reduce administrative work, support your employees, and give managers more time to focus on the guest experience.

Explore Würk

pinot

Get answers in OrderPort faster with Pinot, your AI assistant built directly into System Admin. Ask questions in plain language to quickly find features, understand functionality, navigate the system, and tackle everyday “how do I” questions.

Pinot works alongside OrderPort’s seven-day-a-week Support team, giving you another convenient way to get the help you need.

Login to Explore Pinot!

opp fraud

Protect every transaction with smarter fraud prevention built into OrderPort Payments by Stripe. Stripe Radar analyzes transactions in real time to identify and block suspicious activity while helping legitimate purchases go through smoothly.

Give your winery an added layer of protection without adding more work for your team.

Talk to our Payments team!

club perks

Build a wine club that gives members more reasons to stay year after year. With OrderPort, wineries can create thoughtful loyalty perks based on membership milestones, purchase history, club level, and more.

Turn long-term membership into a more rewarding experience while strengthening retention and customer loyalty.

Explore Club Models

AugW4 web

Automatically send your Daily Sales Report to managers and team members, giving them an easy snapshot of winery performance without needing to log in.

Keep key sales insights visible, track performance consistently, and spend less time manually pulling reports.

Need Help? Reach Out!